Hotel Mariott Zamalek - Cairo, Egypt | May 12-13, 2025
Global Collaboration for a Sustainable Future
Day 1: Investment & Financial Inclusion in Global Trade
May 12, 2025
08:30 AM – 09:30 AM
Visit Stands and Registrations
Attendees explore exhibition stands and complete registration.
09:30 AM – 10:00 AM
Opening Session
Welcome remarks by distinguished speakers.
Speakers:
Mr. Assem Kamel - CEO, SEKETAK Entrepreneurship Solutions, Egypt
Mrs. Sarah Sabri - Senior Program Officer, ILO Cairo
Dr. Dhouha Chouikh - Minister Plenipotentiary, in charge of cooperation at the Tunisian Embassy in Egypt
Mr. Christophe Malherbe - Deputy Team Leader, European Union Delegation in Egypt
Dr. Maher Abo Gabel - Secretary of the Foreign Relations Committee, Rapporteur of the Permanent Committee for Investment, Advisor to the General Secretariat of the Arab Union of Agricultural Engineers - Arab League
10:00 AM – 11:00 AM
Trade Innovation Showcase and Exhibition
A vibrant showcase of export-ready products, trade finance solutions, and logistics innovations. Includes live demonstrations and networking opportunities.
11:00 AM – 12:30 PM
Panel 1: Strategic Policies for Enhancing Trade Dynamics and Employment Creation
Moderated by Dr. Jane Hanna, Director of Partnerships and Programmes at The Arab Academy Entrepreneurship Center.
Speakers:
Dr. Martin Ostermeier - Chief Technical Advisor, ILO Cairo - Egypt
Mr. Assem Kamel - CEO, SEKETAK Entrepreneurship Solutions - Egypt
Mrs. Dima Chehabeddine - Agri-business Expert, representative of the Ministry of Economy and Trade, Lebanon
Dr. Dalia Abdallah - Senior Director of Innovation Hub at American University of Cairo - Egypt
Mrs. Nejia Gharbi - General Director of Caisse de dépôts et de consignation - Tunisia
Mrs. Hania Tarek Salah - Senior Program & Operations Manager, Plug and Play Tech Center, Egypt
Dr. Maher Abo Gabel - Secretary of the Foreign Relations Committee, Rapporteur of the Permanent Committee for Investment, Advisor to the General Secretariat of the Arab Union of Agricultural Engineers - Arab League
12:30 PM – 02:00 PM
Panel 2: Financing Global Trade and Inclusive Solutions for MSMEs
Takeaways from Egypt on financing global trade and inclusive solutions for MSMEs.
Speakers:
Dr. Rasha Yousry - Head of Micro and Small Businesses (MSMEs Department), Central Bank of Egypt
Mr. Ali Saad - General Manager, Egyptian Federation for Financing MSMEs – MSMEF Egypt
Facilitated by Dr. Jane Hanna and Mrs. Margreet Magdy for SMEs crafting trade-focused pitches.
Speakers:
Dr. Jane Hanna - Director of Partnerships and Programmes at The Arab Academy Entrepreneurship Center
Mrs. Margreet Magdy - Facilitator
B2B Meetings
Facilitated by Mrs. Dima Chehabeddine, with 60 pre-organized meetings for SMEs in agriculture, food processing, e-commerce, agritech, logistics, handmade and handicrafts, textiles, import/export of food staples and finished products, fintech, sustainable farming systems, and solar energy solutions.
Speakers:
Mrs. Dima Chehabeddine - Facilitator
Day 2: Inclusive Growth, Trade, Investment and MSME Development
May 13, 2025
09:30 AM – 11:00 AM
Panel 3: MSMEs' Export Readiness
Strengthening business development services, business community, and entrepreneurship ecosystems.
Speakers:
Mohamed El Sery - CEO, Mentors' Business Community, and Member of the International Chamber of Commerce
Attendees network and discuss insights from the morning session.
11:30 AM – 01:00 PM
Panel 4: Challenges and Opportunities for Creating More and Better Jobs through Trade and Investment
Moderated by Dr. Martin Ostermeier, focusing on job creation through trade and investment.
Speakers:
Mr. Nael Mohamed - National Project Officer, METI Project, ILO Cairo – Egypt
Mrs. Rasha Magdy - Head of Women in Business Unit, Federation of Egyptian Industries (FEI)
Mr. Mohammed Abdullatif - Vice President, Egyptian Trade Union Federation (ETUF)
Eng. Hatem Kamal - Egyptian Micro, Small and Medium Enterprises Development Agency (MSMEDA)
01:00 PM – 02:00 PM
Closing Ceremony and Lunch
Closing remarks by Dr. Jane Hanna, followed by a networking lunch.
Speakers:
Dr. Jane Hanna - Director of Partnerships and Programmes at The Arab Academy Entrepreneurship Center
02:00 PM – 04:00 PM
B2B Meetings
Pre-organized meetings between SMEs/startups and potential buyers/partners to foster trade and investment opportunities in agriculture, food processing, e-commerce, agritech, logistics, handmade and handicrafts, textiles, import/export of food staples and finished products, fintech, sustainable farming systems, and solar energy solutions.